The national warehouse and distribution company had an existing CRM internal facing product that required redesigning. The challenge was to enhance its functionality and incorporate new features based on the existing library assets.
The objective was to redesign the CRM internal facing product for the warehouse and distribution company, integrating new functionality seamlessly. This involved leveraging the existing library assets to enhance user experience and streamline internal processes.
Initiating a comprehensive analysis, I collaborated to understand current pain points and user needs. Leveraging the existing library assets, development teams and I worked cohesively to redesign the CRM product, integrating new functionalities. This included optimizing workflows, incorporating new features, and ensuring a user-friendly interface. Prototyping and iterative testing played a vital role in refining the design and functionality.
The redesigned CRM internal facing product successfully integrated new functionalities, enhancing overall usability. The utilization of existing library assets contributed to a cohesive and consistent visual identity. The project resulted in a 15% improvement in internal process efficiency and increased user satisfaction. The redesigned CRM product became a more powerful tool for the national warehouse and distribution company, aligning with their evolving needs.
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